Product photography is a type of commercial photography that is in full swing nowadays. The reason is that businesses are shifting to digital and eCommerce platforms. And to outrank in the crowd, they need high-quality product photos. Clear & captivating images reflect their seriousness towards the business and build confidence among buyers. Furthermore, with engaging photography, businesses can grow by leaps and bounds.
Some goofy photographers have a myth that it’s essential to have expensive gear and equipment to beat the product photography business. However, it is not so. You can click high-quality product images by setting up your own studio at very affordable prices. In this article, we will present a step-by-step guide that can help you set up an amazing product photography studio at home. Read on to know more.
- Buy Essential Equipment
Before doing anything else, you need to buy the following photography-equipments.
Buy an affordable camera to shoot the products. In case you already have a DSLR or digital camera, there is no need to invest in an expensive camera. Apart from this, if your phone’s camera does a good job, you can also consider it to click photos. Remember, a camera is just one of five factors(lighting, editing software, studio set up & styling) that will impact the quality of product photos. So, don’t bother much about it.
Product photography is about clicking the details of the object, for which you need to use a very small aperture. This can introduce blur effects in the clicks. That’s why it is essential to buy a sturdy tripod for holding the camera.
- Artificial Lighting Source
Although natural light is best for clicking photographs, most of the product shots are carried indoors. So, it’s vital to buy artificial lighting.
Don’t forget to buy some props to make your photographs more interesting. They are available on various online shopping sites like Amazon, Snapdeal, Flipkart etc.
- Memory Card
Purchase an extra SD memory card to store your clicks.
- White Paper Roll
To create an attractive white background, you will need to buy white paper. The white paper roll should be long enough, and its dimensions should be greater than the size of the product you are going to capture.
- Foam Board
Sometimes you need to eliminate shadow and soften the light to get the best outputs. Generally, reflectors do this job. Using a white foam board to bounce the light is the cheapest option.
Buy a few duct tapes to secure your foam board and white paper. You can also use clamps in lieu of tapes, but they are a bit costly.
- Set Up The Table
After gathering the all above items, you need to find the best place to shoot the product. Set up the table near the big window to get the advantage of natural light. The closer you take the table near the window, the more light falls on the subject, and you will be able to get more beautiful shots.
- Set Up Your Product
The next step is to place the product on the table in the most attractive manner. It may sound very simple; however, it can take a significant amount of time. Also, you can use various props to highlight the key features of the subject and add meaning to it. Nowadays, hanging photography is trending; you use transparent wires to hang tiny objects like earrings, small showpieces, etc.
- Set Up Tripod
To showcase your product in the best possible way, it is important to use a tripod. Widen the legs of your tripod, attach the camera to it, and click the photograph from the best possible angle.
- Be Creative
Finally, you have to be a little creative and focus on post-production. Numerous free photo editing softwares are available online, but professionals who practice commercial photography in Bristol and other parts of the world prefer to go with a premium version. This is because some advanced editing features are not available in free photo editing tools.