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Low-cost Ways to Launch an eCommerce Store in Melbourne

Many businesses in Melbourne turned to the internet after the Covid-19 restrictions forced them into closure. Aside from all the negatives that came with the pandemic, the fact that it caused many businesses to focus on their online presence and take a step towards setting up eCommerce stores was a huge win. A big worry that many people have is whether they can set up an online store if they are on a tight budget. There are quite a few budget-friendly options when it comes to building an eCommerce site. In this article, we will go through these options and help you find out which one is better for you. By using the options on this list, you will be able to have a beautiful-looking and fully functioning online store and not break the bank.

WordPress

It should come as no surprise that WordPress is one of the most sought platforms when it comes to making eCommerce websites. Currently, over 40% of websites are using WordPress, and that number only appears to be growing. The benefits of launching your store on WordPress are very tempting. By choosing the WordPress route, you get:

  • Access to a free and open-source platform. This basically means that not only using WordPress is free, but it also allows you to fully customize your store to fit your specific needs.
  • One of the best eCommerce tools in the world is called WooCommerce. WooCommerce is a free and open-source WordPress plugin that can give you all the online store functionalities that you need.

By going with WordPress, you will also get more control over your SEO. If you are in need of SEO assistance, you can consult Team-X for their affordable SEO packages Melbourne. You will need a good hosting service as well, and there are companies such as Bluehost, Hostgator and Hostinger that offer hosting services at very low and affordable prices.

Lastly, you should figure out what kind of design you want to use for your website. There are many different themes available on websites, such as ThemeForest or TemplateMonster. It’s important that you choose a theme that’s optimized for eCommerce websites to avoid any risks of your store not working or displaying the way it should. All this might seem complicated at first, but I promise once you actually begin taking these steps, you will realize that they are actually simple and easy. WordPress truly shines when it comes to making websites, as you can build anything you want at a very low cost.

Wix

When it comes to setting up eCommerce stores in Melbourne, Wix is another great option. Wix is known for its simple drag and drops experience and advanced features. It can work perfectly for any niche you think of, and its templates are responsive, so they work on any device without any issues. If your site includes email marketing, blogging or selling, then Wix can be a great platform for you. Wix has fantastic customer support with many pricing plans to suit any budget. Their cheapest eCommerce plan starts at 27$ per month and comes with a custom domain, a free domain for a year and 50 GB of storage space. Wix also lets you track your sales from your store and provides your site with an SSL certificate. You will be able to choose between a range of different payment methods such as Paypal, Visa and Master Card. If you wish to further customize your website by hiring a developer, Wix has API access which lets you customize your product pages, access inventory management tools and more.

Shopify 

Using Shopify to build an eCommerce store is one of the easiest and quickest ways out there, and I highly recommend it if you are new to making websites. You can begin with a 2-week free trial period to test things out, and if you like using Shopify, then you can get the Shopify Lite plan for 9$ per month. Shopify Lite is extremely affordable and is for people who already have a site and want to add a buy button to their website. If you wish to create an online store on Shopify, you need to upgrade your plan to the Basic plan or the others. The Basic Shopify plans costs 24$ per month and offers many great features.

Squarespace

Another well-known platform people use to build their online stores in Melbourne is Squarespace. Similar to Wix, Squarespace is designed for building regular websites, but there are eCommerce plans starting at 27$ per month. Squarespace plans come with many features such as SEO, customization and the ability to link your site to Amazon and eBay. Signing up for a yearly plan will help significantly cut down the costs if you are on a tight budget. If you are interested in email marketing, It’s good to note that Squarespace charges around 20$ per year for its email domains, so you might want to consider your other options before pulling the trigger on Squarespace.